Founded in 1979, the SHTM is driven by the need to serve its industry and academic communities through the advancement of education and dissemination of knowledge. A symbol of excellence in the field, the School sets itself apart from other hospitality and tourism educational institutions by consistently ranked among top hotel and tourism schools in the world, exemplifying its motto of Leading Hospitality and Tourism.
Established by the School of Hotel and Tourism Management (SHTM), the Hospitality and Tourism Research Centre (HTRC) is dedicated to bridging the gap between hospitality and tourism theories and industry practices. The centre provides a unique research-based platform with an extensive network of hospitality and tourism academics from our school and partner institutions, as well as executives from leading industry organisations.
The primary research strengths of HTRC are Smart Tourism, Performance Measurement and Management, Tourism Futures and Forecasting also Policy and Planning.
Founded in 1985, STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. STR was acquired in October 2019 as a division of CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces.